Brand Keys Inc.

Loyalty, a leading-indicator of behavior and profitability, is a key statistic professional sports teams should track, since it tells us what fans are going to do.

The consumer’s expectation for constant innovation, and the expansion of technological innovation, is crossing over B2C and B2B lines more and more.

How many ads does it take to make a patriotic brand?

Check out the op-5 categories with the fastest growing consumer expectations from this year’s Customer Loyalty Engagement Index.

Why Streaming Video Rates Better Than Cable And Broadcast