Persado

A positive customer experience #CX is the lifeblood of business, yet research shows only 31% of companies are truly experience-led. We partnered with @Adobe to bring you strategies and techniques that will transform your business http://ow.ly/qKy350CyBFN

New on the #ChoiceWords Podcast: Author and Publicis board member, Rishad Tobaccowala dives into what a marketing-led company looks like in the 21st century, featuring advice on how to balance data and creativity to maximize performance and delight customers. #cmo http://ow.ly/CWVp50CqwC0

New on the #ChoiceWords Podcast: Raja Rajamannar, #CMO of Mastercard unpacks how to design and scale a marketing org through engaging C-Suite peers, embracing #AI, and embedding data throughout the entire organization. http://ow.ly/46ii50CcQuT

Check out the brief! We analyzed over 170,000 AI-powered marketing messages to arm retailers with actionable insights to attract customers to their digital shopping experiences this holiday season. #cmo http://ow.ly/WPgt50BZ8ty

New on the #ChoiceWords Podcast: Jeff Maggioncalda, CEO of Coursera shares his playbook for building a data-driven company with a laser focus on product-market fit, and insight into how Coursera is transforming learning and education across the globe. http://ow.ly/2qtd50BSKEI