Siegel+Gale

What is sonic branding + how can sound help redefine how brands engage with audiences? Listen to our latest Siegel+Gale Says #podcast https://apple.co/3mHSw3H Victoria Kurzweg outlines how brands can use sound purposefully:... To enhance a story arc and trigger an emotional response To establish a brand presence in places you want to make an impact To deepen engagement and loyalty by providing feedback in a way that creates positive associations with the brand To strengthen awareness by improving brand recall #podcast #sonicbranding #brandexperience #branding

The latest episode of our NEW #podcast is now live. "Covid-19 is leaving a changed world in its wakethe confusion, fear, and distrust that’s dominated our lives will linger, regardless of what approximation of normal we return to. Thinking about brand voice is an opportunity to consider what’s most important to your company and its customers, and a time to examine what authentic means for your brand: what you should say, and how you should say it," Derrick Mead explores ...why brand voice is so crucial. Listen via Apple https://apple.co/3pMZ96T #branding #expertise #podcast #brandvoice

Listen to our latest Siegel+Gale Says podcast. Our Head of Insights for EMEA, Ben Osborne explores the role of brand in bridging the electric vehicle adoption gap. Automotive brands must do more to support consumers in turning intentions into reality. Website https://bit.ly/2UpfNLm ... Apple https://apple.co/32Jd5Fg Spotify https://spoti.fi/3kAPYTv #branding #expertise #marketing #podcast #simpleissmart #insights

Listen to our latest Siegel+Gale Says podcast. Our Senior Strategy Director, Melanie McShane explores what we can learn from the Queen of country, Dolly Parton about utilizing purpose. All episodes https://bit.ly/3lyet4x Apple https://apple.co/2GwoDUi Spotify https://spoti.fi/3jZGqkj ... #branding #expertise #marketing #podcast #simpleissmart #strategy

Listen to our latest Siegel+Gale Says podcast. Our Group Director, Naming Aaron Hall explores how naming can be used to rebrand climate change and inspire people to take action. All episodes https://bit.ly/3lyet4x Apple https://apple.co/2HFhmSU Spotify https://spoti.fi/37VRvk4 ... #branding #expertise #marketing #podcast #simpleissmart #naming

Listen to our latest Siegel+Gale Says podcast. Our Group Director, Brand Communication William Kingsland explains why companies must prioritize clarity, honesty and meaningful content in order to succeed. All episodes https://bit.ly/3lyet4x Apple https://apple.co/3dPo6ch Spotify https://spoti.fi/3m7v67a ... #branding #expertise #marketing #podcast #simpleissmart

It's six days until #ElectionDay2020. More than 65 million votes have already been cast around the US. Our New York designers reimagined the iconic #IVoted sticker with a series of animations for you to download + share. Read our blog https://bit.ly/3oHUi6H... Like our designs on Instagram https://bit.ly/35EsHul #GetOutandVote #election2020 #design

Listen to our latest Siegel+Gale Says podcast. Our President of Pacific Rim Jason Cieslak discusses Five Things Every CMO or Brand Marketer Should Be Doing Right Now. He details five priorities that CMOs and brand marketers should focus on. All episodes https://bit.ly/3lyet4x Apple https://apple.co/3iZWYZ5 Spotify https://spoti.fi/31b3S7G ... #branding #expertise #marketing #podcast #simpleissmart

Hot off the press Global cloud consulting firm SADA unveils rebrand. Find out how we teamed up to create a new brand that highlights SADA’s brand promise + core values https://bit.ly/33RD6mI

We’re thrilled to launch a new podcast, Siegel+Gale Says, highlighting our global team’s points of view in audio format. Each episode draws on the rigor + expertise of our practitioners around the world . Listen to the first four episodes now: All episodes https://bit.ly/3lyet4x... Apple https://apple.co/3iKUr4I Spotify https://spoti.fi/2GFuBCq New episodes drop each Friday! #branding #expertise #marketing #podcast #simpleissmart

From Zoom dates to 3D printing of PPE masks, technology solutions have been helping us adapt to the new realities of daily life. Our Brand Strategist Kaitlin Smith explores ways tech brands can differentiate and provide value in our ever-changing reality, via MediaPost. Read more https://bit.ly/34RI4Ri

Whether we're partnering with up-and-coming businesses or the world’s leading corporations, our creatives bring together emotion, art and rigor to design brand experiences that surprise, delight and drive measurable results. Explore our design work https://bit.ly/3gKYBst #design #simpleissmart #simplicitypays

Experts are predicting significant increases in mergers, acquisitions, and consolidation in every sector. Now is the time to get your brand and people prepared. Tune in on Wednesday, Sept 2 at 3:00pm EST for the "Growth in Turbulent Times" webcast. The conversation will be led by our President, Pacific Rim, Jason Cieslak and Group Director, Strategy, Lisa Kane, and feature David Reid, Chief Technology Officer & Chief Marketing Officer, NOV. ... Reserve your spot now https://bit.ly/31vN249 #branding #marketing #mergerandacquisitions #strategy

Our Senior Strategy Director Liz Olsen + Head of Insights Ben Osborne spoke with Autovista Group's about the role brand plays in leading customers on the journey to electric mobility. Listen now: https://bit.ly/3gdLcKe

In our volatile world, bravery is no longer the purview of caped crusaders. Instead, it’s an essential, though unexplored, capability that all leaders must develop. From vulnerability to resilience, our Global CMO Margaret Molloy offers 7 habits for laying the foundation for business bravery, via Real Leaders. Read more https://bit.ly/3g5FskR

Strategically, what I interpret from the mark is a strong sense of partnership...but what’s the narrative for the Biden-Harris brand?" Our Executive Creative Director Douglas Sellers weighs in on the new Joe Biden - Kamala Harris logo, via Fast Company.

Go behind the scenes of Superscript's rebrand in this new Q+A with their Chief Marketing Officer, Mai Fenton + Brand Manager, Masha Gribova. Read more about the journey bit.ly/2DScI1o #branding #client #newwork #simplicitypays

Do... speak to those you’ve wronged to get real insight. Don’t... focus only on the name. Don’t... rush. Now that the Redskins have moved away from their team name, our Group Director of Naming, Aaron Hall, offers some guidance to other sports teams about how they too can move forward, via The Drum.... #Branding #Naming #SimplicityPays

Our Global Director of Business Analytics + Insights Brian Rafferty spoke with The Washington Post about whether TikTok can make Microsoft cool again. Read more: https://wapo.st/3acLpLu