JCA

Join us this Thursday, April 15 for a #FREE Prospect Management #Webinar! JCA Senior Consultant Liz Murray and Consultant Sabra Aaron will share how to align your people, technology, and processes to build a collaborative prospect management system that supports your #fundraising goals. Register today! https://bit.ly/3t7ENqe

From our partners in the UK, Robin Cantrill-Fenwick of Baker Richards shares some thoughts about what's next for socially distanced seating in the performing arts.

Segmentation of your #audience will be more important than ever in the next year. The #pandemic has caused audiences to be all over the place in terms of their ...engagement with your organization. Gone are the days of simple ticket-buying segments like: subscriber, multi-ticket buyer, single ticket buyer, lapsed buyer, prospect. In our latest #AMA blog, Associate Director Jamie Alexander shares some #segmentation ideas as you plan for in-person performances, including how to layer pre-, during- , and post-COVID behavior on top of your typical audience segmentation. Take a look! https://bit.ly/3204L37

There's still time to register for our #FREE Prospect Management #Webinar next week! Our expert consultants will share how to align your people, technology, and processes to build a collaborative prospect management system that supports your #fundraising goals. Register today! https://bit.ly/2Q43ipE

Starting a new project at work can be daunting. Questions immediately begin circulating: Where do you even begin? How will you meet the deadlines? Do you have the right resources to be successful? Here at JCA, we’re experienced at managing projects. So we’ve pooled our knowledge and put together this list of five key steps to make your project a success. Take a look! https://bit.ly/2Q5HUk4 #projectmanagement

ASK ME ANYTHING: How can we maximize revenue for digital performances? JCA Arts Marketing recently completed a #study on #audience behavior for #digital #perfor...mances. In this video, Consulting Analyst Jennifer Sowinski some tips to help manage and maximize #revenue for digital performances. Missed the study? You can find it here: https://bit.ly/3fgSGwf #artsmarketing #audienceresearch #ama #COVID19

Every quarter, JCA announces a new "Rock Star" that exemplifies stellar work. Our #RockStar Award for Q3 of 2020 goes to... Anna Marie Faulkner! Anna Marie joined JCA as the marketing manager less than a year ago, and came in on day one ready to apply her marketing experience in the #performingarts. She has since guided our company-wide #marketing efforts, working to create timely and relevant webinars, blogs, videos, and conference presentations. Anna Marie is such a dynamo.... She’s incredibly thorough, detailed, and organized. Despite being the sole person in the marketing department, she never lets anything slide or slip through the cracks." Jamie Alexander, JCA Arts Marketing #Congratulations Anna Marie. Keep up the good work! https://bit.ly/3lqBl5p

ICYMI, you can find all the #TBF20 sessions online, including our CEO Steve Jacobson talking about JCA's #Audience Research Center Pilota huge #data-sharing project across 11 performing #arts venues in Philadelphia. Check it out!

Take a look at JCA Arts Marketing's latest #ama video on #audience development through #digital #performances.

Are you attending the #virtual National Arts Marketing Project Conference (a program of Americans for the Arts) in December? Be sure to check out our session De...cember 8 on #pricing for #digital and in-person #performances, featuring consultants Jamie Alexander and Jennifer Sowinski, along with Mark A. Cardwell Cardwell (Ohio Marketing Association). We hope to see you there! https://bit.ly/3f6MqXP #nampc #artsmarketing