MRI-Simmons

What have we learned after a year of tracking consumer attitudes around COVID-19? Join MRI-Simmons for a panel discussion on Wednesday March 3 at 2PM ET Sign up now: https://hubs.ly/H0GSQGt0

9% of Americans are Virtual Corders - viewers who use a vMVPD, like YouTube TV or Hulu+Live TV, to access their TV content. Click to download our new report and learn more about this group: https://hubs.ly/H0CpyRD0

#Podcasts will be an essential part of any media mix in 2021, and with good reason: listeners pay attention to ads and get useful information from them, according to our latest #podcast study. Read more in our new blog post: https://hubs.ly/H0Ccznj0

Have your heard? Podcasts are popular - 28% of Americans listened to one in the last 30 days! Our latest #Podcast Study data paints a clear picture of who all those listeners are. Download our new report to learn more: https://hubs.ly/H0zg9l10

In 2016, IBM estimated that misinterpreted data cost the US over $3 trillion annually. With so much at stake, it’s imperative that organizations ask at least 5 key questions about data they use to avoid making improper and potentially costly decisions propelled by distorted information. Read more on the MRI-Simmons blog: https://hubs.ly/H0ydjqS0

Analyzing Consumer Attitudes on Back-to-School, COVID-19 and BLM.

Join us tomorrow at 2PM ET for the 3rd installment of our ongoing COVID-19 webinar series. Karen Ramspacher will share new insights from our latest COVID-19 tracking study. Sign up here: https://hubs.ly/H0wk_d-0 Tune in for updates on our pandemic attitude & behavior segments, plus all new measures around back-to-school, social justice, and politics.https://hubs.ly/H0wk_gL0

Join us on 9/2 at 2PM ET for a virtual roundtable with #TV insiders as they discuss COVID-19's impact on the industry, and what the future looks like. Our panelists are Juliana Gomez (Univision), Matthew Kramer (Omnicom Media Group) and Sarah Liddle (MRI-Simmons) will talk about viewership following the lockdown, streaming & OTT numbers, and much more. Register here: https://hubs.ly/H0tVHJw0